A village, a tradition, a spirit and some love: the story of Tarie de Neam

November 9, 2026Andrei Munteanu

Tarie de Neam (Tãrie de Neam) is an authentic spirit, born in the village of Stefesti (Ștefești), at the foot of the Bucegi mountains, in a region renowned for its Stefesti fat plum (pruna grasa de Stefesti).

Every year, all the plums and pears from the village are carefully harvested together with the local community, and the fruit is transformed into a high-quality distilled spirit.

Each bottle is unique and individually numbered, as production volumes vary depending on the quality and abundance of each year's harvest.

Tarie de Neam is more than just a drink. It is a premium, limited-edition spirit created for connoisseurs – those who recognise and appreciate an exceptionally distinctive taste, as well as packaging that stands out through its simplicity and refinement.

You might wonder what a female junior doctor (medical resident) and an ambitious young man, recently returned to Romania after 20 years abroad to completely change his life, could possibly have in common.

Beyond the love they share for one another, they have a common desire to make the most of the place where they grew up and met – a place filled with memories of childhood holidays spent at their grandparents' homes. They are the ones who instilled in us, from an early age, the importance of cherishing our roots and heritage.

They bring together nostalgia and the living traditions of the past with the strength and optimism of the present. They have preserved everything we consider essential from the traditional aspects of the entire palinca-making process.

From the Stefesti fat plums, harvested from orchards lovingly tended by grandparents, to the traditional fermentation vats (tocitori), crafted by skilled artisans and passed down from generation to generation and finally to the acacia wood barrels that cover the surrounding hillsides and leave their mark on the palinca, giving it its unmistakable golden hue.

The entire process has its roots firmly anchored in the history and traditions of the village.

As representatives of a new generation, they bring their own approach to distillation techniques, incorporating just the right amount of technology to perfect the final product.

Their still is a premium, high-efficiency model, specifically designed for high-performance distillation. Through a single distillation cycle, it produces a double-distilled spirit from fermented fruit.

They wanted to ensure that our product would not have any burnt or smoky aromas or flavours, which are characteristic of traditional wood-fired stills.

The label is the most important element of the branding. Through its colours and shape, it perfectly captures and defines the identity of Tarie de Neam. The bottle has a distinctive shape, while its design is simple, with touches of elegance and refinement, elevating Romanian spirits to the premium level they truly deserve.

The hand-applied wax seal perfectly completes the product's final appearance.

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